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Dear Members,
We are thrilled to announce that for the 20th consecutive year, Canada's credit unions have been recognized as the recipients of the Ipsos Financial Service Excellence Award 2024 for Customer Service Excellence among all financial institutions. This outstanding achievement highlights the dedication and commitment of our credit unions to prioritize members’ needs and consistently provide exceptional service.
This year, Canada’s credit unions have received six Ipsos awards, underscoring the strong member relationships and high-quality services credit unions offer. The awards received are:
- Customer Service Excellence (solo win)
- Values My Business (solo win)
- Financial Planning & Advice
- Branch Service Excellence (solo win)
- Online Banking Excellence
- Live Agent Telephone Banking Excellence (solo win)
These accolades highlight the innovative, community-focused approach that credit unions continue to bring to the financial services industry.
About the Ipsos Financial Service Excellence Awards
The Ipsos 2024 Financial Service Excellence Awards are derived from the combined program year results of quarterly Customer Service Index (CSI) surveys ending September 2024. The sample size for the total 2024 CSI program year was 47,946 completed surveys, yielding 71,649 institution ratings.
The CSI survey has been conducted since 1987.